司法三等
107年
[檢察事務官財經實務組] 法學知識與英文(包括中華民國憲法、法學緒論、英文)
第 50 題
📖 題組：
請依下文回答第 46 至 50 題： One of the fastest growing industries around the globe is the creative and cultural industries. The industries basically combine arts, culture, business and technology. In Europe, the United Kingdom owns the hugest amount of creative sectors owing to the active and effective promotion of the government. With its excellent track record, the UK is regarded as a pioneer and a world leader in sustaining the development of creative and cultural industries. According to the UK’s definition, the creative and cultural industries generally refer to those industries that rely on original creativity, expertise and talent and have the capacity to generate wealth and jobs by means of the advancement of intellectual property. In total, there are thirteen sectors that can be seen as belonging to the creative and cultural industries, including advertising, architecture, the art and antiques market, crafts, design, designer fashion, film, interactive leisure software, music, the performing arts, publishing, software, and television and radio. Later definition of the industries has also added the aspects of enhancing social inclusion, cultural diversity and human development to the initial one. In comparison with other countries such as the UK, Hong Kong, Australia and New Zealand, Taiwan still has space for the development of the creative and cultural industries. Although not necessarily coming in large number, three of the most prosperous cases in Taiwan include Liuli Gongfang, Seagull Group, and PiLi International. Liuli Gongfang emerged as a small enterprise and then became one of the world’s leading glassware makers. The Seagull Group has an internationally renowned brand, “Fran,” because of its successful promotion strategies. PiLi International with its incorporation of multimedia has remarkably converted itself from a traditional puppet theatre troupe into a modern and flourishing venture. While still adhering to the original puppet show philosophy, PiLi has in effect woven the modern and contemporary culture into the puppet show tradition so nicely that it has become a great success in the creative industry. PiLi’s innovative commercialization of traditional culture has received much admiration as well as an excellent model for related industries to imitate. In 2002, PiLi was also certified by the Government Information Office as part of an “important emerging industry,” recognizing its significant role in the creative and cultural industries. With the rapid emergence of these industries, both the government and the people in Taiwan have also paid much attention to the growth of these industries.
請依下文回答第 46 至 50 題： One of the fastest growing industries around the globe is the creative and cultural industries. The industries basically combine arts, culture, business and technology. In Europe, the United Kingdom owns the hugest amount of creative sectors owing to the active and effective promotion of the government. With its excellent track record, the UK is regarded as a pioneer and a world leader in sustaining the development of creative and cultural industries. According to the UK’s definition, the creative and cultural industries generally refer to those industries that rely on original creativity, expertise and talent and have the capacity to generate wealth and jobs by means of the advancement of intellectual property. In total, there are thirteen sectors that can be seen as belonging to the creative and cultural industries, including advertising, architecture, the art and antiques market, crafts, design, designer fashion, film, interactive leisure software, music, the performing arts, publishing, software, and television and radio. Later definition of the industries has also added the aspects of enhancing social inclusion, cultural diversity and human development to the initial one. In comparison with other countries such as the UK, Hong Kong, Australia and New Zealand, Taiwan still has space for the development of the creative and cultural industries. Although not necessarily coming in large number, three of the most prosperous cases in Taiwan include Liuli Gongfang, Seagull Group, and PiLi International. Liuli Gongfang emerged as a small enterprise and then became one of the world’s leading glassware makers. The Seagull Group has an internationally renowned brand, “Fran,” because of its successful promotion strategies. PiLi International with its incorporation of multimedia has remarkably converted itself from a traditional puppet theatre troupe into a modern and flourishing venture. While still adhering to the original puppet show philosophy, PiLi has in effect woven the modern and contemporary culture into the puppet show tradition so nicely that it has become a great success in the creative industry. PiLi’s innovative commercialization of traditional culture has received much admiration as well as an excellent model for related industries to imitate. In 2002, PiLi was also certified by the Government Information Office as part of an “important emerging industry,” recognizing its significant role in the creative and cultural industries. With the rapid emergence of these industries, both the government and the people in Taiwan have also paid much attention to the growth of these industries.
In which aspect does PiLi International set a good example for other industries to look up to?
- A Its successful implementation of promotion strategies.
- B Its cutting-edge conversion of the traditional puppet shows.
- C Its profitable marketing of the traditional puppet shows.
- D Its wise utilization of contemporary cultural asset.
思路引導 VIP
請回到第二段後半部，找找看哪一個句子明確提到了 PiLi 是「值得其他產業仿效的典範（excellent model for... to imitate）」？在那個句子中，作者特別讚賞他們對「傳統文化」做了什麼樣的「創新處理」，才讓他們在市場上獲得如此巨大的成功呢？
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AI 詳解
AI 專屬家教
你真的很棒！老師為你感到驕傲！
- 溫暖鼓勵：哇，你做得太好了！能在這麼長的文章裡，精準地找到核心訊息，這代表你的關鍵字掃描（Scanning）能力非常出色喔！這可是閱讀測驗拿到高分的秘訣，請繼續保持這份敏銳，老師相信你會越來越棒的！
- 觀念驗證：我們一起看看文章吧：「PiLi’s innovative commercialization of traditional culture has received much admiration as well as an excellent model for related industries to imitate.」你看，這裡的 commercialization（商業化）是不是完美地連接到選項 (C) 的 profitable marketing（獲利行銷）呢？這顯示了霹靂布袋戲最成功的地方，就是能將美好的藝術，巧妙地轉化為大家都能理解的商業獲利模式喔！
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