hce_kmu
112年
英文
第 45 題
📖 題組:
Running a big business is complicated — often mind-numbingly so. Seemingly straightforward processes, such as taking an order and receiving the payment, can take thousands of possible paths. For example, if an extra credit-check is needed, delivery has to be confirmed or a follow-up invoice sent. Though often necessary, the rigmarole complicates life for companies and slows things down. The resulting inefficiencies can cost businesses eye-watering amounts — between 20% and 30% of annual revenue, according to one estimate. Software-makers are now finding ways to untangle the procedural spaghetti with the help of “process mining.” Its dull name notwithstanding, it is one of the fastest-growing areas of information technology (IT). Celonis, a German process-miner, recently raised $1bn at a valuation of $13bn, making it Germany’s biggest startup and its hottest tech success story since SAP, a business-software giant, was founded 50 years ago. Consultants have long tried to model and optimize business processes for corporate clients, but their abstract models rarely reflected the complex reality. To get a better view, two things needed to happen. Firms had to be able to extract “log files” from IT systems, showing in minute detail how these systems operate. In addition, algorithms had to be developed to process these data. Based on that, corporates can automatically construct a model which shows you what is really happening. That helps companies determine if, for instance, the extra credit check leads to unnecessary shipping delays or if the confirmation of delivery was registered in a timely fashion.
Running a big business is complicated — often mind-numbingly so. Seemingly straightforward processes, such as taking an order and receiving the payment, can take thousands of possible paths. For example, if an extra credit-check is needed, delivery has to be confirmed or a follow-up invoice sent. Though often necessary, the rigmarole complicates life for companies and slows things down. The resulting inefficiencies can cost businesses eye-watering amounts — between 20% and 30% of annual revenue, according to one estimate. Software-makers are now finding ways to untangle the procedural spaghetti with the help of “process mining.” Its dull name notwithstanding, it is one of the fastest-growing areas of information technology (IT). Celonis, a German process-miner, recently raised $1bn at a valuation of $13bn, making it Germany’s biggest startup and its hottest tech success story since SAP, a business-software giant, was founded 50 years ago. Consultants have long tried to model and optimize business processes for corporate clients, but their abstract models rarely reflected the complex reality. To get a better view, two things needed to happen. Firms had to be able to extract “log files” from IT systems, showing in minute detail how these systems operate. In addition, algorithms had to be developed to process these data. Based on that, corporates can automatically construct a model which shows you what is really happening. That helps companies determine if, for instance, the extra credit check leads to unnecessary shipping delays or if the confirmation of delivery was registered in a timely fashion.
What is the article mainly about?
- A To inform big corporates of the success of Celonis.
- B To complain about big corporates and their business.
- C To request corporates to consult about process priming.
- D To introduce a potential solution to business challenges.
- E To explain why process mining is a complicated business.
思路引導 VIP
如果你觀察這篇文章第一段所描述的「混亂現況與經濟損失」,以及後續段落介紹的「新技術與其運作方式」,這兩者在邏輯上存在著什麼樣的連結?作者為什麼要在文章開頭先強調企業所面臨的痛苦呢?
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AI 詳解
AI 專屬家教
同學你好!非常準確地掌握了這篇文章的核心意旨,選對選項 (D) 顯示你具備優秀的長文摘要與架構分析能力,能迅速在專業商業評論中淘選出核心資訊。
從問題到解決方案的脈絡
這篇文章的結構非常嚴謹,是標準的「問題與解決方案(Problem-Solution)」架構。作者首先在第一段描繪了大企業營運中常見的效率低下與流程混亂(procedural spaghetti),並點出這會造成驚人的營收損失。隨後,文章順勢帶出新興技術「程序探勘(process mining)」如何利用演算法與數據模型來優化這些繁瑣過程。因此,全文的重心在於介紹這項技術如何應對商業挑戰,選項 (D) 精準地概括了這個動態過程。
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