地特三等申論題
114年
[觀光行政] 觀光英語
第 二 題
二、英譯中：Translate the following passage into Chinese（20 分）
As the global “LOHAS” movement (Lifestyles of Health and
Sustainability) continues to gain popularity, Taiwan has become a wonderful
destination for travelers seeking wellness, balance, and a sustainable way of
life. Blending Eastern wisdom with modern creativity, the island presents
endless opportunities to nurture both body and mind. Whether you are
exploring scenic mountains, cycling along the coast, or enjoying a peaceful
tea ceremony, Taiwan allows you to experience the harmony between nature
and daily living. Come and discover “LOHAS” the Taiwanese way—through
its flavorful and healthy cuisines, outdoor sports, relaxing leisure activities,
and traditional health therapies such as hot springs and herbal treatments. In
every encounter, you will feel the warmth, vitality, and spirit of sustainability
that make Taiwan truly unique.
As the global “LOHAS” movement (Lifestyles of Health and
Sustainability) continues to gain popularity, Taiwan has become a wonderful
destination for travelers seeking wellness, balance, and a sustainable way of
life. Blending Eastern wisdom with modern creativity, the island presents
endless opportunities to nurture both body and mind. Whether you are
exploring scenic mountains, cycling along the coast, or enjoying a peaceful
tea ceremony, Taiwan allows you to experience the harmony between nature
and daily living. Come and discover “LOHAS” the Taiwanese way—through
its flavorful and healthy cuisines, outdoor sports, relaxing leisure activities,
and traditional health therapies such as hot springs and herbal treatments. In
every encounter, you will feel the warmth, vitality, and spirit of sustainability
that make Taiwan truly unique.
📝 此題為申論題
思路引導 VIP
- 譯前分析：本文屬於國家級觀光行銷文案，語調溫暖、具吸引力且富含情感。翻譯時應秉持「信、達、雅」原則，避免生硬的字對字直譯，而應轉化為符合中文觀光推廣風格的優雅筆觸。
- 關鍵術語與核心字彙轉譯：
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AI 詳解
AI 專屬家教
【考點分析】 本題考驗考生的英譯中能力，評分重點在於能否將英文優美的觀光宣傳文體，轉譯為符合中文閱讀習慣、流暢且具有行銷張力的推廣文字，同時精確掌握「樂活（LOHAS）」與「永續觀光」等專業名詞。 【理論/法規依據】
▼ 還有更多解析內容
觀光文稿英譯中技巧
💡 運用功能對等理論，將行銷文案轉化為具感染力的在地化中文。
- 依「功能對等理論」，譯文應產生與原文同等的行銷與勸說效果。
- 專有名詞（如 LOHAS）須精準對位，並視需求補充中文解釋。
- 詞彙選擇應符合在地習慣，如 tea ceremony 譯為「茶藝」而非「茶儀式」。
- 申論架構應包含：原文風格分析、核心術語處理、以及流暢的譯文。
