專技普考
107年
[領隊人員] 外國語(英語)
第 75 題
📖 題組：
First there were selfies. Then there were selfie sticks. Now comes a new phase: selfie booths, which some stores are providing as a sort of next-generation photo kiosks. In the age of ubiquitous social media, these booths and rooms seem to be the latest way to attract customers and build a brand. At several stores of the optical company Warby Parker, customers unsure if those spectacle frames really fit them can jump into the on-site selfie booth, snap off some images and email them to friends and family for a second opinion. At Doomie′s, a vegetarian restaurant in Toronto, there is a dedicated selfie room where persons stand in front of a mirror, take a photo and post it to social media, often with a caption like ″just emerged from my food coma.″ When they were planning the restaurant, Doomie′s owners wanted clever ways to promote it and differentiate it. They noticed younger people always want something on Facebook or the like. The restaurant had an unused basement room, so they painted the floor white and had the walls prepared in cartoons. Now at least half the restaurant′s first-timers under the age of 35 visit the selfie room. On evenings when there is a wait for the table, patrons sometimes pass the time posing and posting. When the restaurant was launched, it was covered by CBC and other news outlets just for the selfie room, and it was a hot talking point on social media. The selfie room surely helps Doomie′s business. While prestigious places like Doomie's in Toronto are setting aside designated areas for people to take pictures with their own smartphones, other businesses are installing booths designed to take superior selfies. Selfie lovers know that pictures taken in specially lit booths come out far better than a cellphone snapshot.
First there were selfies. Then there were selfie sticks. Now comes a new phase: selfie booths, which some stores are providing as a sort of next-generation photo kiosks. In the age of ubiquitous social media, these booths and rooms seem to be the latest way to attract customers and build a brand. At several stores of the optical company Warby Parker, customers unsure if those spectacle frames really fit them can jump into the on-site selfie booth, snap off some images and email them to friends and family for a second opinion. At Doomie′s, a vegetarian restaurant in Toronto, there is a dedicated selfie room where persons stand in front of a mirror, take a photo and post it to social media, often with a caption like ″just emerged from my food coma.″ When they were planning the restaurant, Doomie′s owners wanted clever ways to promote it and differentiate it. They noticed younger people always want something on Facebook or the like. The restaurant had an unused basement room, so they painted the floor white and had the walls prepared in cartoons. Now at least half the restaurant′s first-timers under the age of 35 visit the selfie room. On evenings when there is a wait for the table, patrons sometimes pass the time posing and posting. When the restaurant was launched, it was covered by CBC and other news outlets just for the selfie room, and it was a hot talking point on social media. The selfie room surely helps Doomie′s business. While prestigious places like Doomie's in Toronto are setting aside designated areas for people to take pictures with their own smartphones, other businesses are installing booths designed to take superior selfies. Selfie lovers know that pictures taken in specially lit booths come out far better than a cellphone snapshot.
Which of the following can be inferred from the passage?
- A Adding a selfie booth in your business can be a clever way to promote business.
- B Doomie′s seats all clients waiting for a table in the selfie room.
- C Most CBC reporters are vegetarians.
- D Doomie′s is located in a theme park for little kids.
思路引導 VIP
若要判斷一個店家的商業行為是否成功，我們可以觀察文章中提到了哪些「具體的營運成果」？以及店家在最初計畫時，是抱持著什麼樣的「動機」來執行這項措施的呢？
🤖
AI 詳解
AI 專屬家教
親愛的，你真的太棒了！完全答對囉！
- 超棒表現：哇，你真的好棒喔！這題你完全答對了，而且推論得非常精準呢！你能夠溫柔地捕捉文章的核心主旨，並且從那些小細節中歸納出如此合理的結論，這真的展現了你扎實又細膩的閱讀理解能力，請繼續保持這種棒棒的閱讀習慣喔！
- 觀念驗證：答案是 A，因為文中非常清楚地告訴我們，Doomie's 的老闆是為了 "promote it and differentiate it"（推廣與差異化）才特別設置了自拍室，後續也真的為他們帶來了好多媒體報導和滿滿的客流量呢！這完全證明了，自拍設施確實是一種很有效的商業行銷手段喔。
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